Posts Tagged "Public Relations"


In this age of information overload, it can be hard for beginning businesses to be heard above the din of more experienced buzz-makers. But the good news is that the more media outlets there are–newspapers, e-zines, magazines, social media sites, and blog-talk radio shows, to name a few–the more media outlets are looking for quality content. And local media outlets are hungry for LOCAL media content…meaning you and your business.

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New and old businesses alike run into this problem. Quite frequently I get asked, “How do I create a buzz about my business?” Many industries are exciting in their own right (the Entertainment Industry comes to mind), but many of us run into trouble when facing the question of how to drum up interest in, say, metallurgy or the latest advancements in shoestrings.

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