How A Strong Website Helps Your Business

The web is a company’s first presence to a lot of people. And, as the old marketing adage goes, it’s all in the presentation. Think about it. How would Apple look if it handed you their iPhone in a ziplock bag? What if the storefronts were all ramshackle and daub? Yes, image matters – it’s …

What Is SEO?

SEO, as a blanket term, can be roughly broken down into three categories: On-Site SEO (crawlability) – This is how easily navigable your site is to search engines (and to users). Performing On-Site SEO involves taking a look at your site’s architecture and content to assess if the appropriate methodology is in place. This involves things …